Zoe Heckmann [Judge]
VP, Global Marketing Insights & Analytics, BMG
About this speaker
Zoe started her career as an analyst at ACP Magazines in Sydney, Australia where she was responsible for the allocation and sales analytics of Rolling Stone Magazine. During this time she fell in love with the music industry and developed a strong passion for insights and data. Thereafter, she worked at Universal Music in Sydney and then Berlin where she held several Insights and Analytics roles with a strong focus on streaming, digital marketing, consumer insights, market analysis, and industry trends. After 5 years, she moved to BMG where she set up and built the Global Marketing Insights & Analytics Department. Her vision is to make data more accessible and easy to understand by being a data storyteller who bridges the gap between the tech and creative world within the music business.
Due to her love for music, you can find Zoe at many gigs and she also plays the piano in her spare time. Her current favorite topic is AI and how it’s changing the music landscape.