About this speaker
First and foremost, I am a proud MoM 2021 Graduate/Alumni and MoM 2022 mentor. I am currently employed as a Digital Accounts Executive at UMG Turkey. Prior to joining UMG, I ran my own record label for two years and previously worked with online music magazines and a new media research lab. Currently enrolled in a master's degree program in marketing.
I sing and play the guitar a little. I enjoy watching the Premier League. I'm a big fan of road cycling. Although I am not a bookworm, I enjoy reading about culture, music, mass media, and politics.
One of the most important aspects of my daily work is understanding the data we have, writing reports, and making the data useful to make on-target decisions and educated guesses. I regularly write data-driven reports for C-leves to forecast, A&R to sing/drop artists, and marketing to create and analyze campaigns.
